Hot air balloons

A/B Testing: What is it and what can it do?

Jess Knott UX Methods

Flickr image: Two Loners, by Cass A/B, or split testing, offers you a way to test out different course design ideas you have, and to see how your students understand them. It basically consists of comparing two versions of a course component, and seeing which one works best for your learner. ¬†We started the LX Design blog to explore how …